Client Challenge
A leader in the agricultural sector had relied on a well-known job board for years, steadily building a strong talent pool. But each year, the cost of their contract, and the number of required job credits they had to commit to grew significantly. Despite this, they remained loyal, unwilling to risk losing access to the candidates they had spent years attracting.
Still, satisfaction was limited. They recognised the need to reach a wider audience but were reluctant to commit to additional annual contracts with other job boards, that might not deliver results. Having felt the strain of purchasing unnecessary credits during COVID, the company was ready to explore a more flexible approach to attracting candidates to live vacancies.
Ntice Approach
Ntice introduced a flexible job board advertising solution that combined all the premium job boards in South Africa into a single, streamlined platform. The solution was offered on a “use-as-you-need” basis, and Ntice provided real-time visibility into the responses to their adverts.
The Ntice team was on hand to provide additional recruitment support whenever needed, ensuring the client’s internal team could manage high volumes of responses without being overwhelmed. By working as a true partner, Ntice became an extension of their HR team, ready to assist whenever support was required.
Result
Ntice ran the client’s first campaign, and within just two weeks, their first role was filled through advertised selection. Detailed campaign analytics provided insight into which job boards delivered the most qualified CVs, giving clear visibility into ROI and enabling smarter, data-driven recruitment decisions. The campaign also generated substantial savings, amounting to hundreds of thousands of rand.
Following this success, the client continued partnering with Ntice, successfully filling hundreds of roles through our flexible job board advertising solution.
